In this digitalized world, everything is accessible.
Learning how to analyse it is more important now than ever.
On April 19th just last week, the widely
famed Jakarta’s Christian, ethnically Chinese incumbent governor Basuki Tjahaja
Purnama finally concedes defeat to his opponents, former education minister
Anies Baswedan. A figures from a recent research by SMRC shows that most people
votes for Basuki-Djarot because of their proven works, while the majority of
Anies Baswedan-Sandiaga Uno’s voters choose them because of religious reasons.
Here is the exact numbers: 41% for Basuki’s perceived “proven works” and 32.4%
for religious sameness with Anies. Now, this does not make any sense. People of
Jakarta were supported Basuki because of his merit and yet they won’t vote for
him? They even choose a (supposedly) liberal ex-minister based on religious
similarities? Well, for me, this can only be explained as a phenomenon caused
by low rate of media literacy. One research by UNESCO underline Indonesia’s poor
average reading habit, with only 1 person read per every 1,000, which makes the
ratio 0.0001. It puts Indonesia in the second bottom position within the global
literacy ranking. In stark contrast with literacy rates, Indonesia’s internet
users continue to grow, with today’s population numbering more than 50 million
people – that’s more than 20% of Indonesian. This is very apparent among my
generation: those who were born in the 90s or better known as milennials. I am
used to see a lot of hoaxes roaming around my timelines, rapidly multiplying.
From what I gather, a lot friends my age like to share posts without any slight
fact-checking. Some even don’t read the article at all – they just catch the
appealing title, which is also problematic because a lot of medias nowadays
like to ‘clickbait’, and then share it. This shows how bad our youth’s
analytical competence towards the media.
The milennials are a zealous social media users. They
cannot be separated from their gadgets and any attempt to do so is futile.
Young people nowadays spent on average 6 hours 19 minutes on their smartphone,
according to a Nielsen research. They talk a lot on social media about
everything from school stuff, shopping, infotainment, and of course, electoral
politics. The recent Gubernatorial Election 2017 in Jakarta make this point
very apparent. My timeline on Facebook and LINE, a popular all-in-one chatting
platform, were full of politically-charged posts made by young people who
supports each of their favorite candidates. I was surprised to see that even
this friend of mine who is usually apolitical participates in an online debates
– even make some posts herself. Those illustrations above are, for me, perfect
justification for the urgency to implement media literacy studies in formal
educational institutions such as school and university.
Technological advancement is an inevitability.
Interconnectivity, like it or not, will always pull us together into this
whirlwind of global societies. This is the information age, where knowledge –
digital data, that is – is more valued now more than ever. Powered by social
media usage, data gathering can be done better and faster with Facebook and the
likes rather than national census. The gathered data will then be exchanged to those
who needed it the most: marketers, pollsters, politicians. Wondering why you
always get advertisings that always seems to know you better than yourself? How
about partisan google search query? Worry not, it’s the work of the magical
wonder of coding alghorithms! With our taste analyzed and our privacy breached,
it’s up to us to what extent that our minds can be controlled.
Current measures in place to face the globalized world
are far from sufficient. There are not a single subject on media literacy in
today’s schooling process, aside from sporadic seminars held by the ministry of
education once in a while. Not only that our curriculum ill-equipped,
inadequate infrastructure is also became a problem. We can see for ourselves
how bad the libraries in public schools are – not that there are many library
outside schools either. It does not come as a surprise for me when I found out
how rock-bottom our literacy rates are.
A firm stance from the administrators is what needed
to combat illiteracy. Political participation and internet usage are both an
interconnected inevitability in this day and age. Thus, a thorough
implementation of media literacy in formal educational institutions are
becoming more and more crucial. If we want our younger generations be able to
think for themselves and be critical towards any publicity from the media, then
we have to give them the tools they require. Media literacy education can help
them build their citizenship skills needed to participate in politics and
specifically, contributes to the public debate.
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